When you are looking at starting some sort of marketing approach for your business, what will you do? One of the many things you can do is called 'affiliate marketing'. Affiliate Marketing is defined as being an internet marketing practice that a business will reward one or more affiliates for each visitor or customer brought about by the affiliate's marketing efforts. Or in a different way of looking at it would be say, 'word of mouth' advertising. There are some cable companies out there now that are offering a discount on your bill and the new customer's bill if you are the one who referred them. That would be a form of affiliate marketing. This is just only done online instead of word of mouth. And this is strictly by advertising online.